Marco Island Wins 2014 TripAdvisor Traveler’s Choice #1 USA Island and #4 World Island Awards

WHITE SANDS AND SPARKLING GULF, MARCO ISLAND WINS 2014 TRIPADVISOR TRAVELERS’

CHOICE ISLANDS AWARD

MARCO ISLAND, FLA., February 24, 2014 – Marco Island, part of Florida’s Paradise Coast (Naples, Marco Island and the western portion of the Everglades), has been honored for the second consecutive year as part of the 2014 TripAdvisor® Travelers’ Choice® Islands, ranking as the top island in the United States for 2014 and fourth on the list of top 10 islands in the world. The number one ranking in the U.S. signifies a jump of two spots from the 2013 list for Marco Island.

TripAdvisor, the world's largest travel site, recognized more than 100 islands globally including top 10 lists for Africa, Asia, the Caribbean, Europe, South America, the South Pacific, and the U.S. Travelers' Choice Island winners are determined based on the quality and quantity of the most highly-rated hotels, restaurants, and attractions listed for each island on TripAdvisor gathered during a 12-month period.

“We are especially pleased that so many of our guests view Marco Island as a true gem of Florida’s Paradise Coast” said Jack Wert, executive director of the Naples, Marco Island, Everglades Convention and Visitors Bureau. “It speaks volumes to be included on these prestigious island lists and receive recognition both nationally and internationally, particularly because the voters are those who have intimately experienced the destination with their loved ones and friends.”

“Based on insights from millions of travelers from around the world, the TripAdvisor Travelers’ Choice awards help identify the most highly rated and loved holiday spots,” said Barbara Messing, chief marketing officer for TripAdvisor. “From the world famous to the hidden gems, these impressive travel destinations offer something unique for every traveler type to help them plan their next perfect trip. This is a great honor for the local tourism industry.”

For the complete list of winners from the 2014 Travelers' Choice Islands, as well as reviews and candid traveler photos, go to www.tripadvisor.com/TravelersChoice-Islands.

For more information about Florida’s Paradise Coast or to schedule a trip, visit www.paradisecoast.com.

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About Paradise Coast

Whether travelers are looking for a romantic escape or family getaway, Florida’s Paradise Coast — Naples, Marco Island and the western portion of the Everglades — has an array of vacation options year-round. With more than 30 miles of soft, white sand beaches, a thriving arts and culture scene, distinctive dining and the best of outdoor adventure, the Paradise Coast is truly a destination with it all. Located just two hours from Miami, four hours from Orlando and three hours from Tampa, the Paradise Coast is easily accessible from some of Florida’s largest cities. Travelers outside of the Sunshine State can fly into Southwest Florida International Airport, which provides nonstop service to 43 destinations (39 domestic and 4 international) on 19 different air carriers.

For more information about the Paradise Coast, call 800-688-3600 or visit www.ParadiseCoast.com. Follow the destination on Twitter @ParadiseCoast and on Facebook at www.Facebook.com/TheParadiseCoast.

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About TripAdvisor

TripAdvisor® is the world's largest travel site*, enabling travelers to plan and have the perfect trip. TripAdvisor offers trusted advice from real travelers and a wide variety of travel choices and planning features with seamless links to booking tools. TripAdvisor branded sites make up the largest travel community in the world, reaching more than 260 million unique monthly visitors** in 2013, and more than 125 million reviews and opinions covering more than 3.7 million accommodations, restaurants and attractions. The sites operate in 34 countries worldwide, including China under daodao.com. TripAdvisor also includes TripAdvisor for Business, a dedicated division that provides the tourism industry access to millions of monthly TripAdvisor visitors.

TripAdvisor, Inc. (NASDAQ: TRIP) manages and operates websites under 20 other travel media brands: www.airfarewatchdog.comwww.bookingbuddy.comwww.cruisecritic.comwww.everytrail.com,www.familyvacationcritic.com,  www.flipkey.comwww.gateguru.comwww.holidaylettings.co.uk,www.holidaywatchdog.comwww.independenttraveler.comwww.jetsetter.comwww.niumba.com,  www.onetime.com,www.oyster.comwww.seatguru.comwww.smartertravel.com, www.tingo.com, www.travelpod.com,www.virtualtourist.com, and www.kuxun.cn.

 *Source: comScore Media Metrix for TripAdvisor Sites, worldwide, December 2013

 **Source: Google Analytics, worldwide data, July 2013

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