Naples, Fla., April 21, 2021 – The Naples, Marco Island, Everglades CVB appointed Sandra Rios as the organization’s new Public Relations and Communications Manager. Rios joins the team at Florida’s Paradise Coast with extensive communications experience for nationally recognized hospitality brands. In this role, Rios will direct the public relations and communications efforts for the tourism and hospitality sector in Collier County.
Rios most recently served as the Director of Public Relations for Seminole Hard Rock Hotel & Casino Hollywood, overseeing publicity efforts for the flagship property including the opening of the $1.5 billion Guitar Hotel. Prior to joining Hard Rock, Rios held public relations and communications positions with Ocean Properties at The Resort at Longboat Key Club in Sarasota, Florida, Foxwoods Resort Casino in Connecticut and other hospitality destinations in the Northeast. She has served as a member of the VISIT Sarasota Marketing Committee, Chair of the Longboat Key Chamber of Commerce Marketing Committee and served on various communications and media committees for VISIT Florida.
“Sandra brings with her a wealth of public relations experience in the private club and hospitality sectors and her familiarity with our markets makes her a natural fit for this position,” said Naples, Marco Island, Everglades CVB Executive Director Jack Wert. “We waited a long time to fill this role because we wanted to find just the right person, and we’re thrilled that Sandra has joined our team. With her at the CVB, our public relations efforts will reach a new level of success.”
“I’m honored to be joining Jack Wert and the team at the CVB leading the public relations and communications efforts for our exceptional destination,” said Rios. “This is an exciting time on Florida’s Paradise Coast with a lot of new and dynamic developments on the horizon. I’m looking forward to helping tell our story and inspire travelers to experience our destination to its fullest.”
About Florida’s Paradise Coast
Whether travelers are looking for a romantic escape or family getaway, Florida's Paradise Coast Naples, Marco Island, Everglades City and the Gulf Coast portion of Everglades National Park — has an array of vacation options year-round. With more than 30 miles of soft, white sand beaches, thriving arts and culture scene, distinctive dining, family attractions and the best of outdoor adventure, the Paradise Coast is truly a destination with it all. Located just two hours from Miami, four hours from Orlando and three hours from Tampa, the Paradise Coast is easily accessible from some of Florida’s largest cities. Travelers outside of the Sunshine State can fly into Southwest Florida International Airport (RSW).
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