Family on Marco Island beach

Welcome to Paradise

Naples, Marco Island & The Everglades

Find Your Vacation Paradise in Naples

A natural and cultural gem tucked away in Southwest Florida, Naples is where the sparkling Gulf of America meets white-sand beaches, wild islands and downtowns filled with artful treasures, culinary delights and many more discoveries. Explore Naples, Marco Island, Everglades City, Immokalee and Ave Maria and find your most idyllic Florida vacation.
Marco Island beach and ocean

Pick Your Perfect Beach

White sand, warm sun. Discover the area's award-winning beaches.

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An aerial view of Florida\'s Paradise Coast. 

Find Your Style of Paradise

¡ARTE VIVA!

Arte Viva
Celebrate the beauty and wonder of Hispanic art and music bursting to life on the Paradise Coast! One-of-a-kind experiences invite you to discover the thrilling diversity of cultural events, from Día de los Muertos to the works of Frida Kahlo to Bizet’s Carmen.
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Award-Winning Dining

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Take a flavorful journey through local and international fare, from fresh seafood to Mediterranean favorites. A culinary aficionado’s dream, you’ll find everything from fine dining to casual restaurants, many with water views. Don’t miss out on stone crab season, running now through May 1.
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Pristine Outdoors & Nature

A family goes paddle boarding in the ocean.
Explore the Florida wilderness, where Everglades wetlands meet the Gulf of America and mangrove forest meets beach. Collier County gives you infinite opportunities to get outdoors and experience diverse natural beauty just a short trek from downtown.
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#ParadiseCoast

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Upcoming Events

June 12, 2025 | Arts & Culture Events | Events | Arte Viva
The Face of Immokalee
Public Art installation which aims to champion the Immokalee community thru a series of boldly displayed B&W photographic portraits. This anomalous…
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June 12, 2025 | Arts & Culture Events | Events | Educational Events | Family-Friendly Events
CMON open every day of the week this summer!
You asked, and we listened-CMON will be open every day of the week this summer!   That's right, the museum will be open on Wednesdays!  Beginning June…
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Explore Paradise

Discover the cities and towns of Florida’s Paradise Coast using our interactive map of the area. From the Gulf coast to the Everglades, you’ll find a world of one-of-a-kind experiences.
Naples
Stroll leisurely through the palm-lined streets of Fifth Avenue South and Third Street South and you’ll encounter inviting art galleries, cafes and boutiques. Just steps from this historic downtown is Naples Beach, featuring the iconic Naples Pier where you can watch marine life frolick amidst the waves and witness one of the greatest Gulf sunsets the coast has to offer.
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Marco Island
Offering diverse natural habitats, thrilling outdoor activities and picturesque waterfront restaurants, this island community is brimming with local treasures. Catch your dinner on the coast, or spend the day golfing at one of many pro-designed courses. Or, of course, there's always 6 miles of soft, sandy beaches to enjoy, with some of the best shelling you’ll find anywhere.
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Everglades City
Aside from the renowned Everglades National Park, the area boasts various preserves such as the Ten Thousand Islands National Wildlife Refuge, Big Cypress National Preserve, and more. Known as the "Stone Crab Capital of the World," visitors can savor the delicious claws of this crustacean at rustic seafood eateries during stone crab season, running from October 15 to May 1.
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Immokalee
As the largest inland community in Collier County, it has a thriving agriculture industry, producing a significant amount of the nation's fresh produce. Immokalee's walkable downtown features authentic Mexican restaurants and local shops as well as First Street Zocalo, a half-acre park with benches and shaded areas. Anglers will enjoy first-class fishing at Lake Trafford, with largemouth bass, black crappie and bluegill waiting to be caught.
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Ave Maria
Home to Ave Maria University, this master-planned community features a mix of restaurants, shops and services, as well as signature events such as the Winter Festival in January, Blues Brews & BBQ Festival in February and the Margarita & Taco Festival in March. From trolley tours to arts and craft festivals and seasonal farmers markets, there's plenty to discover in Ave Maria.
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En Clam Pass Beach Park, una reserva costera de 14

PLANNING ESSENTIALS

Your dream vacation is just a few big ideas away, so why wait? Use our resources and tools to plan an unforgettable getaway to Paradise.

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Getting Here

Whether you fly, drive or ride, there’s a road just for you that leads to Paradise.

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Find a Deal

Save big on your getaway. Browse all special offers on hotels, packages, tours and more.

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Get the Guide

Our visitors guide is full of unforgettable trip ideas and inspiration. Request a free print guide or view the digital version online.

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